Google Ranking

Google Ranking – staying at the top

At new client meetings we are always asked the major question – so how long will I stay at the top.

Google ranking is based on so many factors. The full Google algorithm is a closely held secret but over time much of it has been worked out by SEO consultants.

At the end of the day Google wants to display the best web page results for the search term used. The job of your website is always to provide the best results. To do this you have to be finicky about how you create content on your site. Every time you make a change to your site, structurally or content wise, your Google ranking will be affected for the better or worse.

Learn more about some of the SEO basics here : SEO Singapore

The key things that affect how long you can stay at the top are these:

• Competitiveness of keyword – how many other people are wanting to rank for that keyword
• How often you update your site with UNIQUE, QUALITY content

The first point you cannot control but the second one you can. You should have content going onto your site weekly. This keeps Google happy andwill often keep you ahead of your competitors.

The best way to do weekly content is to outsource this time consuming task to a company that specialises in SEO content.

Our SEO.SIMPLE. service provides ranking plus content – learn more here : SEO.SIMPLE. We not only create unique SEO focused content we also load it onto your site so it appears weekly. Our in-house team of professional writers do all the work for you. They are skilled at working across many diverse industries to create professional SEO content.

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